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Graphic Data Transfer -
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Important Information for your File Configuration
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It is our objective to provide you with trade-fair artwork of optimum quality. For this purpose, we have
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drafted a guideline with information and specifications on the configuration and compilation
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of your data files. In case your artwork is prepared by an grafic designer, we kindly ask you to forward these
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guidelines to your business partner.
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General:
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There are basically two file formats:
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Vector graphics:
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These imprint a surface by means of geometric data. Vector
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graphics can be enlarged as required without loss of quality and
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are thus ideally suited for film/foils and any kind of printed matter.
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Raster graphics:
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These consist of pixels and are unsuitable for film/foils. The quality
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depends essentially on the resolution of the original file. File
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enlargement capability is limited.
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This is how we need your graphic data:
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Colours saved in CMYK mode
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Transparent artwork must be flattened
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Text and fonts converted to paths / outlines
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Fills and strokes should NOT be set to “Overprint”
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Images should be embedded and also flattened
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No embedded colour profile
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Original size resolution: min. 72 dpi
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No bleed
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We will accept the following file formats:
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Photoshop: EPS, high-resolution JPG, TIF
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Illustrator: AI, EPS
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Acrobat PDF: print PDF
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MS Office files cannot be used for artwork.
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If you have .cdr files please have them exported to .eps.
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Additional information:
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Colours:
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So that we can best reproduce your corporate identity colour values, we need accurate colour
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information, e.g. HKS, Pantone or RAL values. Or you can send us a master colour proof. If no
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hardproof is provided, the exact colour reproduction cannot be guaranteed.
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Font spacing:
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For large-format printing, fonts must have a sufficiently wide margin to the border. Especially for
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banner production with hemstitch seam and eyelets, enough margin space is required so the print
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does not spread across it.
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